The DataSauce team is buzzing to announce that we’ve achieved Google Premier Partner status, awarded to the top 3 per cent of agencies in each participating country.
As part of the new Google Partners program, Google recognised top-performing digital marketing partners across the globe by awarding this status.
We’re especially chuffed as the 2022 program requirements grew significantly from previous years; assessed across ad performance, ad spend, and Google advertising certifications.
Kento Nishimatsu, DataSauce’s Head of Search, fronted the effort to achieve Premier status.
"It’s great to see DataSauce continuing to head in the right direction, which is a credit to the entire team’s hard work. This is just the beginning though. We’ll be working with Google even more closely to accelerate clients’ growth,” Kento said.
What does being a Google Premier Partner mean?
Aside from a flash new partner badge and an exciting blog post announcement to match, we’re more excited about what we’ll be able to deliver for our clients.
Product Betas
We now have ongoing access to the most current product betas - which means we’ll have a headstart on the latest and greatest ways to market our clients.
Advanced Google Ads Support
There’s no need to sweat, with our access to 24-hour advanced ad support to quickly and efficiently resolve our clients’ issues.
Executive Experiences
We’re honoured to be included in invite-only industry events, learning at roundtable discussions with Google leaders, sessions with other Premier Partners, and panels from industry thought leaders.
High-value Incentives
We’ll be able to help our clients get a better start with their campaigns with Google Ads credits.
We’re about to rocket up to new heights of results.
How we qualified as Google Premier Partners
Client Growth
We were assessed by how well we grow existing clients and acquire new clients, measured by year-on-year ad spend growth and ad spend among first-time Google Ads clients.
Client Retention
Our demonstrated ability to sustain client business, measured by the percentage of clients retained year-on-year.
Product Diversification
Our demonstrated investment in results-focused product mix beyond Search, which was measured by the percentage of spend in Display, Apps, Video and Shopping each calendar year.
Annual Ad Spend
Our investment in Google Ads or Google Marketing Platform, measured by our spend across managed accounts each calendar year.
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